Effective PR applies
senior-level expertise for all of its services. Clients get
cost-effective results that matter.
Plans and Programs
EPR can help you shape and articulate your company's
messages, and create a complete game plan for getting those messages
out. EPR will follow your guidelines or help you create a PR plan from
scratch. You will always understand and be
involved every step of the way.
Press Releases
This is an important tool with a long history in the press.
Abuse it, and they will ignore your real news.
EPR makes sure your releases tell a story and that they reach
your most important listeners. You'll be confident that your
target press reads your releases.
Speaker Placement
Placing speakers at industry tradeshows and events requires
understanding the topic. EPR develops commercial-free
abstracts and pitches that focus on meeting attendee's needs.
These are the ones show planners select.
EPR can ghostwrite or author contributed articles for its clients. It can also develop editorial calendars to help clients plan their editorial efforts.
Spokesperson Training
How you say what you say can be the difference between an effective
sound byte or a wasted opportunity. EPR can help make
your company's representatives become effective and
compelling spokespeople.
Product Launches/Press & Analyst Tours
EPR has a long history of coordinating and facilitating East and West
Coast product launches and media tours. EPR can participate
or just set them up. Whatever it takes to get the job
done. Your staff will know where they're going, with whom
they are meeting and why.
